Trends, culture & consumers
Deep dive into topic, client or industry.
Idea generation, thought starters to get smart, quick.
Analysis of cultural, social, economic, demographic trends.
Collaborate with planners and account teams on project-specific questions.
Deliver consumer & business insights (or cultural tensions) to inform strategic development, creative briefs, and client presentations.
Brand consultancy: Research & insight development, market intelligence, consumer trend research, best practice literature reviews to inform brand strategy workshops, new business pitches, keynote presentations, and thought leadership across banking, energy, financial services.
Strategy & planning for B2B telco pitch: research, insights, creative brief, strategy presentation
Marketing strategy, content and copywriting for boutique corporate and commercial law firm, mdp.