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Category: editorial

Posted on October 30, 2024October 30, 2024

Forget Millennials, Generation Z is marketing’s next headline attraction

In “Future Youth: Why You Need to Start Thinking about Gen Z,” Sarah introduced the most influential drivers for this demographic and the macro trends that will affect industry, business and culture in 2021.

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Posted on August 1, 2022August 1, 2022

Topline from the Highline

I’ve been back in New York since June and typically, I make a note to self about what’s changed or simply surprising while I still feel like the (legal) alien. This is qualitative and anecdotal, feel free to fact-check!

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Posted on May 16, 2022June 18, 2022

A man named Marbles

His name isn’t really Marbles, people call him that because he’s lost them a few times. But, he introduces himself as Marbles to strangers “so no one knows who he…

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Posted on November 19, 2020November 3, 2021

Getting Things Wrong — Election Edition

It is easier to critique Donald Trump as if he were a brand rather than a politician.

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Posted on December 1, 2019

Purpose.

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Posted on October 26, 2019November 1, 2021

Plus ça change

People love to get freaked out about change. Euromonitor from 2008 on “Shopping for Pleasure.” Macro trends, all still true. Replace eBay with Amazon, throw in a “bricks & mortar”…

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Latest

  • Forget Millennials, Generation Z is marketing’s next headline attraction
  • Topline from the Highline
  • A man named Marbles
  • Profile: Jasmine Mesourouni, mdp Law legal team

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